BFGoodrich Tires Announces the Expansion of Its
Outstanding Trails Program
A sixth trail is added in British Columbia, Canada
LOS ANGELES – March 1, 2007 – BFGoodrich Tires, in collaboration with
Tread Lightly! ® and United Four Wheel Drive Associations (UFWDA) today announced the expansion of its Outstanding Trails program for 2007. This year, the program recognizes five trails in the United States and adds Whipsaw Trail in British Columbia, Canada as its sixth trail. Each trail is awarded the honor based on its uniqueness, terrain type and enthusiast following. Launched in 2006, the BFGoodrich Outstanding Trails program is dedicated to the responsible use and preservation of off-road trails while aiding in trail conservation efforts.
Other trails receiving honors this year include:
∑ Redbird State Riding Area, Ind.
∑ The Rubicon Trail, Calif.
∑ Tillamook, Ore.
∑ Poughkeepsie Gulch, Colo.
∑ “All Day Sucker” at Flat Nasty, Mo.
“The success of last year’s BFGoodrich Outstanding Trails program prompted us to explore areas outside the United States,” said Joe Mazur, light-truck brand category manager, BFGoodrich Tires. “Canada is home to some of the most fantastic back country in the world. It’s beautiful, exquisite and meets all the requirements for the BFGoodrich Outstanding Trails program.”
During the course of the program, which runs June through October, BFGoodrich Tires will host events at these trails to highlight the uniqueness of each location as well as educate off-road enthusiasts on the responsible use of each trail. Below is a closer look at each trail and corresponding event dates.
∑ Redbird State Riding Area (June), located between Greene and Sullivan counties in Indiana, offers great trails that are set up for all skill levels. Indiana’s first and only Off-Highway Vehicle (OHV) facility, Redbird provides over 600 acres of area to ride.
∑ The Rubicon Trail (June) is nestled in the Sierra Nevada Mountains, near Lake Tahoe, Calif. and is known as one of America’s wildest off-road trails. The 22-mile long route is part trail and part road and takes off-road enthusiasts on a journey through such obstacles as Devil’s Post Pile, The Box, and Million Dollar Hill, just to name a few.
∑ Tillamook (July), located in the Coast Range Mountains of northwest Oregon, provides beginners and experts with some of the best off-road trails in the Pacific Northwest. The wide variety of trails including Browns Camp, Jordan Creek, Trask and Diamond Mill, provide challenge and excitement in the most scenic parts of the forest.
∑ Poughkeepsie Gulch (August) is one of the most scenic trails in the San Juan Mountains of Colorado. Although it may look benign, it is known as one of the most difficult trails in Colorado and should be left to only the most experienced off-roaders.
∑ Whipsaw (September) is a trail which crosses two mountains as it winds its way from the Hope-Princeton Highway in the Southern mainland of British Columbia, Canada to the tiny village of Coalmont. The trail was once used as a mining road in the late 19th and early 20th centuries and today offers the adventurous off-road enthusiast an opportunity to explore an alpine wonderland of meadows and icy lakes, surrounded by a framework of sawtooth peaks.
∑ “All Day Sucker” at Flat Nasty (October) is best known to four-wheel drive enthusiasts as an obstacle paradise and offers over 800 acres of Ozark Mountain terrain in Jadwin, Mo. The large rock formations, steep hills and rocky creek beds are a perfect mix for off-road vehicles and someone looking for a challenge.
“The trails honored by this year’s program highlight the unparalleled beauty and excitement that four wheel off-road driving has to offer,” said John Stewart, director of environmental affairs, United Four Wheel Drive Associations. “The BFGoodrich Outstanding Trails program not only highlights these incredible trails, but also works with the many off-road clubs that work so hard every year to keep these trails up and running. UFWDA is proud to team up with BFGoodrich Tires and be a part of this program.”
To help aid with costs associated with the trail’s conservation efforts, BFGoodrich Tires will also present a grant to a selected off-road club at each trail event.
“The 2007 BFGoodrich Outstanding Trails program highlights some wonderful trails across the United States and now Canada, but more importantly, is designed to instill a mentality of conservation and the importance of responsible four-wheeling,” said Lori McCullough, executive director, Tread Lightly!.
Both Tread Lightly! and UFWDA are non-profit organizations dedicated to responsible and ethical outdoor recreation. BFGoodrich Tires collaborated with these two groups to select the finest North American trails, and will continue to work with these organizations on restoration and education initiatives.
Tread Lightly! is a national nonprofit organization whose mission is to proactively protect recreation access and opportunities. Tread Lightly!'s strategic educational message, along with its training and restoration initiatives are designed to instill an ethic of responsibility in outdoor enthusiasts and the industries that serve them. The program is long-term in scope with a goal to balance the needs of the people who enjoy outdoor recreation with the needs of the environment and it’s leading the way to help remedy current and future recreation issues. Tread Lightly! is proud to be recognized by the USDA Forest Service and its partner actively engaged in collaborating to implement solutions to the problem associated with outdoor recreation.
United Four Wheel Drive Associations is the world’s leading representative of all-brand four wheel-drive enthusiasts. UFWDA benefits, developed and tested true over the past 30 years, include four wheel drive safety and awareness education; user ethics programs such as adopt-a-road, conservation volunteer, and volunteer trail patrol; assistance with new club formation; education seminars to aid four wheelers through complex state and federal programs affecting trail access; Internet forums designed to connect members globally and instantaneously; and unrestrained member access to its full-time legislative advocate and nationally-recognized attorney working exclusively for four wheel drive enthusiasts to protect access and prevent road and trail closures. For more information on the UFWDA log on to www.ufwda.org
or call toll free 1-800-44-UFWDA (800-448-3932).
Using motorsports as a proving ground for more than 30 years, BFGoodrich Tires is involved in every type of racing, including oval, sports car, drifting, drag, desert, dirt, rally (Dakar and WRC) and extreme rock-crawling. BFGoodrich Tires combines technological expertise with vast motorsports experience, delivering a high-performance tire for every type of vehicle. Visit BFGoodrich Tires online at www.bfgoodrichtires.com